Prss is trying to design the iPad publishing app that Apple never built

Prss is an interesting alternative creating magazines for iPad. Just look at their TRVL magazine at Apple Newsstand, and you get the idea what can be done with it. Still beta, more information about PRSS can be found in the earlier post.


[technology][/technology]A Netherlands-based company wants to revolutionize iPad (s AAPL) publishing. In much the same way that Quark enabled desktop publishing in the eighties and platforms like WordPress and Tumblr allowed anyone to cheaply and easily set up their own blog in the aughts, Prss wants to put iPad publishing in the hands of people who lack programming skills.

The app is the latest in a series of tools that democratize publications, giving high-level capabilities to those who want to distribute their message but don’t necessarily have the technical skills.

The idea for Prss came after entrepreneur Michel Elings and longtime travel writer and photographer Jochem Wijnands constructed their own iPad publication called TRVL. They had been using an iPad conversion platform WoodWing but became fed up with what they saw as its limitations. The platform is based off InDesign, which they felt made it inherantly print-centric.

“In the two-and-a-half years that we publsihed…

View original post 747 more words


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s